Technology and Pricing

WebriQ’s Service as Software blends DFY, DWY, & DIY models with value-based pricing, offering AI-powered solutions, and measurable business results.

Technology & Pricing

Our pricing is built on a simple principle: the value you receive should always exceed the price you pay — and the work required from your team should be as close to zero as possible.

The value equation behind \n every engagement

Most technology vendors price by the seat, the gigabyte, or the feature tier. We price by the outcome — and structure every engagement to maximize your return.

Value Delivered × Trust

Time to Results × Your Effort Required

  • Value Delivered — Numerator Measurable business outcomes: AI visibility, content gap closure, competitive positioning, operational efficiency. The more capabilities deployed, the higher the value. ↑ We maximize this

  • Trust Factor — Numerator Industry-specific expertise, proven frameworks, verifiable results, and risk reversal through phased delivery. Trust multiplies the value of everything we do. ↑ We build this

  • Time to Results — Denominator How quickly you see measurable impact. Our DFY model delivers first results in weeks, not quarters. Speed-to-value is engineered into every engagement. ↓ We compress this

  • Your Effort Required — Denominator Internal time, decision fatigue, learning curves, change management. For lean teams, this is the biggest hidden cost. Our model reduces it to approvals and domain input. ↓ We minimize this

Four dimensions of \n measurable value

Every engagement delivers a combination of offensive value (new revenue, new visibility) and defensive value (protecting existing revenue, closing competitive gaps).

  • AI Visibility — Being found and cited by AI systems — ChatGPT, Google AI Overviews, Perplexity, Copilot — when your buyers research solutions. This is the new SEO, and most mid-market companies have zero presence here. → 2.5× increase in AI search visibility within 90 days

  • Content Gap Closure — Your decades of expertise are locked in PDFs, tribal knowledge, and undocumented processes. We convert dormant institutional knowledge into structured digital assets that generate leads. → 200+ pages migrated per sprint vs. 30 status quo

  • Competitive Moat — The 12–18 month AI adoption window means early movers create gaps that are extremely difficult to close. Acting now preserves your ability to compete. Waiting may not. → First-mover advantage in AI citations for your category

  • Operational Leverage — Self-service B2B portals, automated quoting, ERP-connected ordering. Direct efficiency gains with measurable ROI: reduced processing time, fewer errors, better customer experience. → 35–50% lower total cost of ownership vs. status quo

Service-as-Software: \n the model changes everything

Traditional vendors force you into one of two bad options. We offer a third.

Option C: Service-as-Software

You get outcomes. We handle the rest.

Software-powered outcomes delivered through managed services. The technology, the expertise, and the execution are included. You engage a partner accountable for results — not a tool and a manual.

  • You get a login. You figure it out. — Option A: Buy Software Purchase a platform, get credentials, and hope your team has the time, skills, and bandwidth to make it work. For a two-person marketing team at a $15M manufacturer, this means paying for a tool that sits underused.

  • You get hours. You hope for results. — Option B: Hire an Agency Engage a marketing or technology agency. Results come at 40–60% margins, hourly billing that discourages efficiency, and a model that creates dependency. When the engagement ends, the knowledge leaves.

  • Done-For-You — DFY — Fastest path to results We execute everything. Your team provides domain expertise and approvals. You see results in weeks, not months. Near-zero internal resource requirement Fastest time to measurable impact Ideal for lean teams, aggressive timelines

  • Done-With-You — DWY — Build capability together We lead technical and AI work. Your team leads content validation and brand decisions. Your people gain skills while delivering results. Moderate internal involvement Your team builds AI literacy through the engagement Ideal for teams that want to learn

  • Do-It-Yourself — DIY — For established digital teams Your team operates the platform independently with training, documentation, and support. Highest internal involvement Lowest monthly investment Requires existing digital capability

Scope determines price. \n Delivery model determines speed.

Higher scope means more capabilities deployed. DFY delivery means faster results and less effort from your team. Both are reflected in the price.

Not a new line item

This replaces what you're already spending

Most mid-market companies spend $3,000–$10,000 per month on website maintenance, SEO services, and digital advertising — with declining returns. WebriQ replaces and consolidates these costs while redirecting budget toward the channel that is replacing Google for B2B research.

$3K–$10K

Typical current monthly spend on website + SEO + ads

$300–$2,750

Net new investment after consolidation

35–50%

Lower total cost of ownership vs. status quo

  • Foundation per month DWY Delivery Best for: Companies starting their AI visibility journey

  • Growth per month DFY Delivery Best for: Companies ready for full content operations

  • Scale per month DFY Delivery Best for: Companies that need content + pipeline

  • Enterprise per month DFY Delivery Best for: Manufacturers & distributors with B2B transactions

What powers StackShift — \n explained without the jargon

You don't need to understand the architecture to benefit from it. But if you're evaluating technology decisions, here's what's under the hood and why it matters for your business.

How we earn and \n keep your confidence

Trust is the multiplier in the value equation. These are the mechanisms we use to build it — and the commitments we make to maintain it.

  • Industry Specificity — Every engagement is grounded in your industry — not generic "digital transformation." We speak your language because we study your sector.

  • Proof Before Scale — Every engagement starts with a contained pilot. You see measurable results before committing to broader deployment. No leap of faith required.

  • Phased Delivery — Engagements are structured in checkpoints with clear deliverables. Course correction happens at every stage. No 12-month contracts with invisible progress.

  • Transparent Reporting — Monthly visibility reports, pipeline attribution, and performance benchmarks. You always know exactly what you're getting for what you're paying.

Ready for a proposal built \n around your specific situation?

We'll assess your current digital spend, identify consolidation opportunities, and show you exactly which tier and delivery model fits your team, timeline, and budget.

Book a 30-Minute Workshop